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- The Company estimates that there are approximately 106,000 municipal
pools in its initial target market for Heatsavr™, which includes
Australia, Canada, Europe and the United States. It is estimated that
eighty percent (80%) of the total pool market exists in the United States
alone. Based on the assumption that energy costs are a large portion
of the total operating costs for municipal pools and that operators
want to lower these costs, the Company anticipates operators may turn
to Heatsavr™, as an alternative to higher cost pool blankets.
- The Company estimates that there are approximately 280,000 hotel pools
in Heatsavr™ initial target market. Regarding the residential
pool market, management believes that there are approximately 8,000,000
residences in the United States and Canada that have swimming pools.
The Company believes that successful market penetration in this area
will require developing sound business relationships with retail swimming
pools stores by creating equitable pricing policies. Management further
believes that the Company's Heatsavr™ product packaged in the
Ecosavr™ dispenser will appeal to the residential pool market
based on the novelty of the Ecosavr™ dispenser, coupled with the
ease of use and the low cost.
- The Company has identified five major markets for Watersavr™
and its potential revenue in the United States. These five markets include
(1) residential home and garden market, (2) agribusiness, irrigation,
farming and ranching, (3) government agencies and public sector authorities,
(4) US based NGO Aid Organizations, and (5) commercial building maintenance.
Flexible Solutions' targeted market segments for Watersavr™ is
estimated to be approximately US $3 billion dollars in the United States
alone.
Watersavr™ Target Markets (US)
| Watersavr Market
| Market Potential/Yr/(US$)
| Container Size
| Application Target
| Distribution
| | Residential,Home and Garden
|
$843,636,000
| 3/4 lb. containers
| Potted plants, lawn care, garden plots, turf care and bedding plants
| Garden Shops, Hardware, Big Box Stores, Nursery Supply, Grocery Chains
| | Agribusiness, Irrigation, Farming and Ranching
| $1,805,977,053
| 50lb bags
| Agricultural, Farms, Green spaces, golf courses, turf farming businesses, nursery industry
| Agriculture Input Suppliers, Municipal GovernmentPurchasers, Consumer Retail Outlets, National Wholesalers, Fertilizer Companies, Big Box Stores
| | Government Agencies and public sector authorities
| $82,247,425
| Negotiable
| Reservoirs, other water related conservations practices
| Direct Sales or through Government Purchasing Agents
| | US based NGO Aid Organizations
| Un-quantifiable
| Negotiable
| Reservoirs, other water related conservations practices
| undecided
| | Commercial Building Maintenance
| $28,103,960
| 3/4 lb containers sold in large volumes
| Indoor plants
| Industrial Cleaning Suppliers, Hotel Suppliers, and Contract Landscape Companies
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The Private Securities Litigation Reform Act of 1995 provides
a "Safe Harbor" for forward-looking statements. Certain on the
statements contained herein, which are not historical facts, are forward looking
statement with respect to events, the occurrence of which involve risks and
uncertainties. there forward-looking statement may be impacted, either
positively or negatively, by various factors. Information concerning
potential factors that could affect the company is detailed from time to time in
the company's reports filed with the Securities and Exchange Commission.
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